Illustration and Illustrated Map Design

Maps for F.L.I.B.S. 2015

John Potter 0 Comments

Fort Lauderdale International Boat Show map 2015

This was an exceptionally busy year for me working on maps for the Fort Lauderdale International Boat Show. Although most of the work could be called revisions there were some dramatic changes and quite a bit of new stuff too. I count 15 maps for print and 16 signs I worked on in some capacity not including stuff for the app.

FLIBS illustrated map 2015

The show handed out folding “Z Cards” this year which were folded up pocket maps. I thought those were pretty cool and they featured my main map on one side and five other venue maps on the reveres.

For the specific exhibitor detail maps we switched to a simpler approach that was more like a site plan. This was carried over to the signs at the entrances to the tents.

Exhibitor site plans

We changed the perspective of the map for the interior of the Broward County Convention Center this year.

Convention Center Map

Convention Center Map

This year we did two transit maps, one for buses and one for water taxis.

Transit Map

The map in the program.

Main and Transit Maps in the program

Main map signMap sign

I see that local Fire Rescue is using the map.

Fire Rescue using map

Map Card.


3D map creation video
2D isometric map creation video

ShowBoats International FLIBS Map

John Potter 0 Comments

Fort Lauderdale International Boat Show 2015 map

FLIBS 2015 map

The November 2015 issue of ShowBoats International Magazine (available now) features one of my illustrated maps of the Fort Lauderdale International Boat Show 2015 as a foldout. The print quality and paper stock are impressive as is the quality of the whole 314 page magazine. It was a pleasure working with the outstanding Art Director Dan Brooks.

2015 FLIBS Folding Maps

John Potter 0 Comments

Fort Lauderdale International Boat Show 2015 folding map

FLIBS 2015 folding map

FLIBS Z-CardThis year Show Management will be providing these handy folding maps at the information booths at the Fort Lauderdale International Boat Show. These great maps fold down to a handy playing card size. I designed and illustrated all of the maps. This is a great idea for many events and attractions. Contact me if you’re interested in considering something similar for your project.

More about the show at


John Potter 0 Comments

Potter Nouveau Font

I’ve decided to post this since I received such a positive response on Tumblr to the topic.

A while back I designed two fonts. I did it mostly for the experience, but I did also see a need for them in the course of my work. Of course once I created them I started looking for my first appropriate applications right away. They came in the form of the map for The Yacht and Brokerage Show in Miami Beach and the album cover of Harmonic Motion by The Brainstorm Trust. I’ve used them here and there since, but these were the first times I really got to show them off and the album cover in particular really showcased the font. They have held up well in real world applications and served as a great introduction to the world of typography.

Both fonts are available here. The fonts are for personal and commercial use, but not redistribution.

Potter Art Deco Font