Custom Illustration and Illustrated Maps

Show Proposal Rendering

Show Proposal Rendering – I was approached not long ago by Informa’s management to create a rendering for a proposal to move the venue of the Miami Yacht Show from its venue on Collins Avenue in North Miami Beach to a little north of downtown Miami. The new location was to include Sea Isle Marina and the yet to be created Genting Marina. The show will be near the Adrienne Arsht Center for the Performing Arts and the Venetian and MacArthur Causeways.

I had previously rendered the Sea Isle Marina for another illustration so I was familiar with the area. After a little back and forth with some revisions we settled on the finished rendering you see here. The illustration was a success because Informa has announced that they will be moving to the new venue in 2019.

The new venue will provide access to the cultural, dining and general conveniences of downtown Miami plus increased parking capacity to over 3,500 spots. Close proximity of venues should increase the efficiency of Water Taxi service as well. The deeper water will also accommodate larger yachts with deeper drafts.

I’m proud of this rendering, but I don’t know whether to classify it as a map or an illustration. I think this example is really a fifty fifty split.

Marina and Adjacent Village Map

Marina and Adjacent Village Map – I’ve just completed two maps for Conanicut Marina in my father’s home town of Jamestown, RI.

The first map is a broad view map showing everything from Newport Harbor to the west side of Jamestown and The Newport Bridge to pretty far south. It’s a good tool for general orientation and locating areas within the vast mooring fields operated by Conanicut Marina. It also gives a pretty good overview of the Jamestown/Newport Ferry.

The second map focuses in on downtown Jamestown and the marina docks and facilities more. This map should be a great aide to sailors making landfall at the marina. This map gives a clear overview of dock arrangements, restaurant locations and local conveniences.

Contact me for your custom illustrated map.

Multiple Uses For Show Maps by Illustrator John Potter for the 2018 Palm Beach International Boat Show

Multiple Uses For Show Maps shown here.

The Palm Beach Post published two of the maps I designed and illustrated for their Sunday insert. I had only created the parking and trolley map with web use in mind so they had to create that map key. They also used the same map as an illustration on their website.

Informa printed folding maps for handing out at the show. I’ve already shown the sign versions of the map in my previous post, but that is another noteworthy use of the map. The map was also a foldout in the show program.

The point I’m making here is that a single map design or illustration can be utilized (and has been in this case) in multiple ways so that the client gets maximum value for the dollar invested and the map becomes a part of the branding. These maps become a strong lasting mental image that people associate with events and the events pop to mind the second they glance at these maps. These maps help bring in new visitors and retain existing ones.

I can make a map that does the same for your project so contact me with your map or illustration needs.